Is It Dodge Ram Trucks Or Ram Trucks?

The answer to this question isn't necessarily a simple one, as with every decision in the automotive world, it's filled with business switchovers, marketing processes, and long-term dealings. Perhaps it's best to start at the beginning.

The Dodge brand began in 1900 as the "Dodge Brothers Company". In 1914 they began to produce trucks and in 1928 Walter P. Chrysler took over the Dodge company, combining it with Chrysler, but keeping Dodge as its own entity. In 1998 the Chrysler Corporation and Daimler-Benz AG (the owners of Mercedes-Benz) merged and in 2007 Daimler-Benz AG sent Chrysler to Cerberus Capital Management, which was a private equity company. Unfortunately, this wasn't a good move for Chrysler (or Dodge) because the economic crisis of 2008 pushed Chrysler to file for bankruptcy in 2009. That's when FIAT came in and, with the help of the U.S. Government and the United Auto Workers, bought Chrysler to make a new automotive giant, Chrysler Group LLC.

It was during this 2009 switchover that Dodge Ram became just Ram. The Chrysler Group LLC wanted to make the Dodge brand just cars, vans, and SUVs and so they transformed Dodge Ram trucks into the Ram trucks we know and love today.

If you find a truck from before 2010, it will have the Dodge Ram name. Dodge was the brand and Ram was the model. There was even a Dodge Ramcharger and a Dodge Ram Van as well as another truck, the Dodge Dakota. If you are buying a truck from 2010 to the present, you'll see that it's just Ram, as in the Ram 1500, Ram 2500, and Ram 3500.

To answer the question above, currently, it's just Ram.

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